e. leila@turtle-pr.com    t. +44 (0)7889 23 1000




MOMONDO CHOOSES TURTLE PR FOR UK REPRESENTATION

18/01/12

Travel search engine Momondo (www.momondo.co.uk) - meaning ‘my world', has called in Turtle PR to launch to the UK consumer sector in 2012.

The Denmark-based company was founded in 2006 by an experienced team from the travel industry, and skilled programmers with a passion for new technology. As the first search engine in the world to recognise the value of scanning all aggregates, Momondo delivers results from more than 700 travel sites, using superior, independent technology, and is free to use. Turtle's brief is to highlight Momondo's key strength, of comparing the best offers on flights, hotels, trains and car rental, with direct links to suppliers.

"Leila Stocker at Turtle PR really understands our proposition and the key messages we need to communicate to UK consumers," says Martin Lumbye, Partner at Momondo.

"We have a number of exciting new products launching in 2012, and know Turtle PR is the right choice to widen our market exposure in the UK," says Lumbye.

Amongst other accolades, Momondo has been voted the best overall travel site in the Sunday Times in August 2010 and was included in Arthur Frommer's top 10 Most Useful Travel Websites for 2012.*

Turtle PR is also charged with increasing awareness of Momondo as a lifestyle site. Recognising that different colours emotionally connect people to different places and moments in their lives; Momondo's unique Travel Guides map out world cities by colour. Momondo points out the best hotels, bars, restaurants and cultural activities to visit, depending on mood or type of trip, and all recommended by locals.

Momondo is also one of the largest publishers of print guidebooks in Denmark. Partnering with the elite from the worlds of food, fashion and design - Momondo most recently created a city guide to Copenhagen, together with the World's best restaurant - Noma. Turtle PR will also highlight these partnerships.

"Here at Momondo, our vision is to ensure travellers feel like locals, when visiting different parts of the Globe. In our time-precious society, we understand the value of offering personalised recommendations on what to see and do ahead of time, so that visitors can plan trips efficiently and really make the most of their travel experience", says Lumbye.

Leila Stocker, Turtle PR's Director says: "Momondo is an exciting, visually-engaging brand, boasting the technology to ensure it outperforms its competitors. I am delighted to be working with Momondo - a fantastic client in our portfolio."

ENDS

For further information:
Leila Stocker
Turtle PR
Email: leila@turtle-pr.com
Tel: +44 (0)7889 231000

About Momondo:
Momondo is a travel search engine founded in 2006 by experienced people from the travel industry and skilled programmers with a passion for new technology and travelling. The search engine finds and compares the best offers on flights, hotels, car rental and where available some rail fares. Consumers can then link to the suppliers. In addition to offering online search Momondo provides user-generated city guides and is one of the largest publishers of print guidebooks in Denmark. Momondo searches more than 700 travel sites and has been recommended by international media such as The New York Times, CNN, The Sunday Times and US travel Guru Arthur Frommer. Momondo was included in Arthur Frommer's top 10 Most Useful Travel Websites for 2012. It was also recently voted best travel site in the prestigious Danish annual travel awards.







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